Construction companies all have a huge free media source that few take advantage of; their job sites. And if they do, they usually put up a banner with their logo. Zero fun sir.
To help brand TruGuard and get their name out there, I developed several signs, tarps, dumpster banners, magnets, and anything else they could use on-site to advertise. They donned these items “performance art”, and thus, the job site performance art movement was born.